Venus: Planet of Love and Money

Venus: Planet of Love and Money

VENUS was the goddess of love and beauty in Greek myths. Her realm of rulership was the art of courtship and seduction, as well as objects of luxury, sensuality and indulgence. VENUS was the quintessential goddess of desire, and her influence always imparts an inclination towards the better things in life. Her taste is impeccable, manners and presentation are of supreme importance to her. The role VENUS plays in the world is to bring grace, beauty and charm to the area of life that she touches. However, she is also capable of being spoiled, self-indulgent, and lazy and at times even morally challenged. Sometimes too much of the good things in life can get the better of even a goddess. She does have a good sense of humor though, and can enjoy a good joke, even at her own expense. Without her influence none of us would know how to flirt and seduce one another. She brings playfulness and joy to the process of courtship.

But VENUS is not all feather boa’s and bubble baths. VENUS is also considered the goddess of war, while MARS (her secret lover) is considered the god of war and love. Hmm, it’s interesting that love and war should be so closely connected don’t you think? You see VENUS can be pretty tough on the battlefield of love, and she knows how to win without it seeming like a battle. And besides if she has her way it’s always a two-sided win. But if things get ugly, watch out. VENUS knows how to get her fair share, she could just take you for all your money! But basically she really just wants everything to be beautiful and erotic all the time.

VENUS is the traditional ruler of both Taurus and Libra. The side of Venus that represents love rules Taurus. This is why Taurus’ can be so earthy and materialistic. If you really love that blouse and that pair of earrings, well you just have to have them don’t you? And how about that cute thing at the checkout line in the grocery? Taurus’ can be indulgent, and once they find what they like, they don’t like to change it. That would upset the order of their creature comforts, and that would be, well um, uncomfortable. So, Taurus has gained a reputation for being quite stubborn. But it is due to Taurus’ influence that we have much that is truly beautiful in the way of art and objects that enrich the quality of our aesthetic experience of life.


Libra on the other hand, could argue you into a coma, changing their point of view as often as their clothes (and that’s often). Since the warlike side of VENUS rules Libra, Libra’s often consider a good stimulating debate to be foreplay! Under a Libra’s cool eye, the trappings of love are really well planned out strategies. Don’t be fooled by that charming lighthearted attitude, or innocent air head act. The Libra usually knows exactly how to get what they want, and they use lots of charm to do it. Don’t ever underestimate the power of beauty, charm and social graces to influence the public, politics and even overthrow the bastions of world power. Most Libra’s can strategize as well as Napoleon! I also use the ASTEROIDS as rulership of Libra, since they lend depth the issue of human relationships, which is Libra’s domain. If you are a Libra, or want to read more about how the ASTEROIDS influence relationship dynamics read that page too.

No matter where VENUS is placed in the Natal Chart, her influence is always felt in terms of our individual values, and what we consider important. Although Taurus and Libra are the only signs ruled by VENUS, everyone has VENUS’ influence on some part of their life. For more information about how VENUS influences you, you might want to have a Natal Chart Interpretation.


Taurus The Bull (April 21st to May 21st)

I am TAURUS: Pamper me – Ruled by Venus

I am TAURUS: Pamper me - Ruled by VenusTaurus is acquisitive and sensual in the extreme and can judge their experience of life by the things they feel touch taste and own. They have good taste, and want the best in life.

The Bull has been accused of being materialistic, and while this can be true, the sensate being that is Taurus appreciates and cherishes the finery and luxury in life, and often acquires it for this reason. But they have no problem working hard for those things. The trouble is how hard on themselves they can become in this quest for comfort and luxury. They are rarely frivolous, they simply recognize and appreciate quality and value, and make sure that they get the most that is possible.

The saying, ‘If you would just give me the luxuries in life, I would gladly do without the necessities,’ can apply to certain natives of this sign. This internal yardstick measuring ‘the best’ and constantly finding the world lacking can lead to disappointment and frustration for our Bullish friends. Is it any wonder that the Stock Market uses the Taurus symbol to indicate positive economic growth?

Yes, things of value and resources are usually what the Taurus is most interested in. This includes a fine palette for discerning the best in art, fabric, quality craftsmanship, and music. Never forget that music has a visceral effect on your Taurus, and can single-handedly melt and seduce even the most impenetrable Bull’s façade. In fact if you are trying to influence any Taurus in any way, you will be well rewarded to use beauty, pastoral surroundings, sensual luxuries and delicious scents, sounds and tastes. The earthy Bull experiences life through their physical senses, please them and you will be rewarded.

Usually physically beautiful, but sometimes vain, the sensuality of the Taurean is legendary. Slow and thorough, they will bring you an appreciation of the physical that you may not be able to reach on your own. When a Taurus decides to do something, well, they only want to do it if they can do it right, beautifully and with utmost class.

Usually they have strong ideas about things, and once their minds are set on something trying to dissuade him is like trying to move Mount Olympus – a noble but ineffective effort. In fact, once a Taurus decides they have had enough of you and what you have to say, up come the iron walls, and the only way to cope with being shut outside the fortress is to just wait for the BULL to decide to give you a second chance. My only suggestion for someone who has found them selves on the wrong side of this impenetrable citadel is to send gifts. Isn’t that how Troy was conquered?

The Bull learns about themselves through the issues represented by their opposing sign Scorpio. A great deal of the Taurus psychology is devoted towards property and material security, as well as individual autonomy of resources. Scorpio represents shared resources and the sexual merging between two individuals. Therefore, the Taurus will learn a great deal about the self by merging, bonding and sharing with another person. After all, what good are all those physical, sensual resources if they aren’t to be shared? It is also an essential part of the Bull’s process to learn to cope with the inevitable issues of control and balance that merged resources represents within a sexual partnership.


If you love Taurus rub his or her shoulders, kiss and whisper sweet nothings in her ear. She will melt. Share good music, good food and beautiful views of nature with your earthy paramour, and you may be confronted with more sensuality and erotic license than you were ready for!

Above all else though, if you treat your Bullish love like a cherished, adored and beautiful deity they will return the favor with luxury, sensuality, beauty and devotion. When a Taurus gives their heart and decides to love you, they do so with all their heart, soul and body.


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